Social Media Marketing
“Content builds relationships. Relationships are built on trust. Trust drives revenue.”
– Andrew Davis
Social Media Marketing (SMM) is a general ‘catchall’ term encompassing all marketing activities across social media platforms – from Facebook, Snapchat and Pinterest to Twitter.
The advantages of using social media as part of an integrated communication and marketing strategy are numerous. Beyond being able to reach new audiences, the biggest benefit is the ability to authentically connect and communicate with your audience in ways that just aren’t possible within other medium like email or Search Marketing.
When working with an experienced SMM expert with years of experience, it becomes increasingly likely that you can ‘engineer’ content. People share and talk about remarkable content. When people actively share your content with their network of friends your message is amplified and increasingly effective.
The laws of psychology have remained consistent for eons and when you understand how the brain works – great content is transformed into remarkable and shareable content.
Partnering with WSI will bring you the best in social media technology and psychology. With over two decades of experience we have formed many strategic partnerships with Silicon Valley and honed our ability to inspire brand conversations on social networks.